In what ways does your media product use, develop or challenge forms and conventions of real media products.
Taking the above into account I have mainly challenged forms of media to highlight the originality of our digipak against others. However we have included some use of real media products such as the bar-code and music record company so that the audience understand our product is legitimate.
Taking the above into account I can see that in my music video I have mostly incorporated real existing media products and conventions in the construction of mine in order to ensure the audience can relate and understand what is going on. However we still managed to make it original and get our message across.